DJUST Raises €7M to Strengthen Its European Leadership

Paris, October 1, 2025 – DJUST, the leading European SaaS company specializing in digital platform design for B2B, announces the closing of a €7 million funding extension.

Two years after announcing a €12 million Series A, this extension is led by New Enterprise Associates, Inc. (NEA), alongside Elaia partners, existing investors, and joined by Speedinvest, the pan-European investment fund, as a new participant.

This new round will allow DJUST to accelerate its core mission: modernizing and simplifying the online journey for B2B players, from order capture through to payment. Today, the company processes 1.5 billion transactions a year for its customers and aims to reach 3 billion by 2026. To get there, DJUST is betting on innovation to meet this challenge, with the introduction of new AI agent and payment capabilities, with the goal of strengthening its position as Europe’s benchmark in the sector.

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As businesses face the challenges of agentic commerce, DJUST brings its strategic expertise to the table 

The rise of agentic AI opens up new opportunities for businesses, especially when it comes to real-time personalization of the customer journey. According to Gartner, 33% of companies will include agentic AI by 2028, up from less than 1% today. This shift opens up new possibilities for B2B players to further streamline the customer journey and move closer to emerging B2C trends, while still preserving the specific codes of B2B. 

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With this funding extension, DJUST cofounders Arnaud Rihiant, a founding member of Mirakl, and Eric Gaudin, are once again betting on innovation to address the sector’s latest shifts, with the upcoming development of a suite of AI agents that will be available to their customers. This new technology layer will unlock new AI-powered use cases, especially to streamline and simplify order capture, and ultimately improve productivity. The company is also announcing a new feature on its platform: DJUST Pay. By integrating payment methods that are 100% tailored to B2B directly into its e-commerce platform, DJUST aims to help customers streamline, personalize, and better anticipate cash flow with online payments. 

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The launch of DJUST Pay and the AI Agents suite takes the solution to the next level, with an “end-to-end” platform capable of solving all customer pain points, regardless of company size or industry. With these new technology building blocks, DJUST will be able to support businesses in their digitalization ambitions at every level, while staying ahead of the AI revolution. 

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“B2B continues to evolve with AI. Professionals expect turnkey, scalable solutions to address the increasingly complex challenges of the sector.
With the DJUST team, we’re betting on innovation to support the industry, and the rollout of a suite of AI agents, or even an integrated payment solution, seems to us to be the new essential building blocks for gaining productivity and cash flow, regardless of a company’s size or industry. 

As part of this new financing round, we’re delighted to see our existing investors renew their confidence in our technology and our approach, as well as Speedinvest, as we continue our mission: to be the partner that supports companies in their digitalization on a global scale. “

Arnaud Rihiant, Founder & CEO at DJUST “

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DJUST continues its growth in Europe and beyond

The company, which now has more than 50 employees, supports around 50 customers, from independent carpenters to Eiffage and Franprix. DJUST has helped these organizations address the need to structure their B2B platforms and improve processes, with an out-of-the-box platform that adapts to the needs of every industry. 

The company, which has seen rapid growth since its €12 million funding round in 2023, intends to preserve its DNA by keeping its headquarters and teams, including R&D, in France. At the same time, DJUST will accelerate its activities in the Netherlands, Belgium, and Luxembourg, and expand into new European markets such as Spain, Italy, Germany, and England. With this new round, the company intends to continue its goal of becoming Europe’s champion of digital B2B commerce by accelerating product development and sustaining its growth. 

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« As a partner of DJUST during the Series A round in 2023, and ever since, we have been impressed by the team’s ability to develop and scale its all-in-one operational platform. We’re excited to lead this second round and continue our partnership and support as DJUST works to build the future of agentic B2B commerce."
Philip Chopin, partner at NEA.

“As a long-standing partner of DJUST, we have confidence in the team and in the potential of the new DJUST Pay module. It marks an important step in delivering a modern end-to-end B2B commerce platform, and we’re happy to continue supporting them.”
Xavier Lazarus, partner at Elaia Partners

« We’re delighted to join DJUST alongside its existing investors. What convinced us was not only the strength of the team and the traction it has built so far, but also its clear vision for the future. We’re convinced that AI and seamless payments are the next step for B2B commerce, and DJUST is particularly well positioned to lead this transformation. »
Wissam Nasreddine, partner at Speedinvest. 

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About DJUST

DJUST is a high-performance, modular B2B commerce platform that helps businesses sell smarter to B2B customers and increase productivity across the organization. The platform enables leading distributors, retailers, and manufacturers to break down system silos, digitize manual processes, and uncover new growth opportunities. More than just a flexible order management system, it’s a building block that helps future-proof any business through scalability and continuous innovation. Backed by a global partner network, DJUST is a human-sized company with more than 50 B2B digital commerce experts across Europe.

For more information, please visit: https://djust.io 

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About NEA

New Enterprise Associates, Inc. (NEA) is a global venture capital firm focused on helping entrepreneurs build transformative businesses across stages, sectors, and geographies. Founded in 1977, NEA manages more than $25 billion in assets as of December 31, 2022, and invests in technology and healthcare companies at all stages of the business lifecycle, from seed to IPO. The firm’s investment experience includes more than 270 portfolio company IPOs and more than 450 mergers and acquisitions.

For more information, please visit www.nea.com.

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About Elaia

Founded in 2002, ELAIA Partners now manages more than €125 million, mainly through a FCPR raised in 2003 from industrial, institutional, and private investors, and through management mandates granted by 123Venture, Neotec, and Crédit Agricole Private Equity, as well as through a seed fund, Elaia Alpha, raised in 2012 from the National Seed Fund (FNA), managed by CDC Entreprises, as part of the Future Investments Program (PIA), the European Investment Fund, Pactinvest (SMABTP Group), and digital economy entrepreneurs.

For more information, please visit https://www.elaia.com 

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About Speedinvest

Speedinvest is a European venture capital fund with €1 billion in assets under management and 40 investors based in Berlin, London, Munich, Paris, and Vienna. Through its sector-specialized teams, Speedinvest funds seed-stage startups and Europe’s most innovative technologies. Speedinvest and its in-house operating experts support startups and entrepreneurs with business operations, HR, and expansion into the U.S. market. Wefox, Bitpanda, GoStudent, Wayflyer, Open, CoachHub, Schüttflix, TourRadar, Adverity, and TWAICE are among the many startups in the fund’s portfolio, which now includes more than 300 companies.

For more information: www.speedinvest.com 
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