AI Coffee · Move from theory to real-world impact in your B2B processes

50 spots, one morning, four unfiltered field reports on B2B AI. On Thursday, November 5th in Paris, we’re opening the doors to Café IA. No slides, no pitches: just a roundtable discussion to understand where AI actually saves time in B2B processes, and where it falls short of the hype.

Ils ont déjà transformé leur prise de commande

Ce que vous allez apprendre

Meet 4 AI experts and discover what they’ve tested, kept, and abandoned for their own B2B processes or those of their clients.

Pour qui ?

Information Systems Department (IT Department)
01

Use cases that actually deliver daily

Sales, sales administration, customer service, back-office: in which processes does AI really save time, how to choose your first use cases, and what remains just a gimmick.

02

Tested, kept, abandoned: measuring what works

AI projects that were shut down and the lessons learned, plus the key metrics to track to see if an AI tool is truly effective.

03

Driving team adoption of AI

Overcoming internal resistance, choosing between dedicated roles and business teams, and not underestimating the prerequisites: data quality, and integration with ERP and CRM systems.

04

Agentic AI: what it means for B2B commerce

What this means in practical terms for buyers and sales reps, plus an open question: will AI agents be placing orders on behalf of buyers—fantasy or reality within three years?

Have candid conversations with our speakers and your peers about your daily challenges. You’ll leave with actionable insights you can apply immediately to your own business processes.

The key takeaway from this roundtable

AI in B2B processes through the eyes of 4 experts

Organisé par
&

Eric Gaudin

Co-fondateur
·
DJUST
JC

Jean Camphuis

Responsable Grands Comptes
·
Modjo
ADM

Antoine Martin

Digital & Data Transformation Leade
·
Lesaffre
GM

Gabriel Maman

VP Luxary & Beauty
·
Theodo

Des résultats concrets

"The accessibility of the teams and the flexibility of the (DJUST) solution gave us confidence in implementing the project. The native Mirakl connector was a competitive advantage."

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Jean Luc Baras

Chief Procurement
Officer at Eiffage

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"An essential tool, requested by our clients, that allows us to respond to public tenders."

Stéphane Decré

Pierre Lacan

CIO at
Socoda

"Choosing DJUST was a decisive move due to its scalable infrastructure, which supports Cadhi's growth and provides industry-specific features like PDF ordering, multi-warehouse management, and multi-language support."

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Stéphane Decré

CTO at Majorian (Cadhi)

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“What we found compelling about the DJUST model is the bundle of a SaaS offering combined with digital consulting.”

Benoit Pichat

CIO at C10

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“In B2B, every customer has their own pricing. DJUST has enabled us to unify access to our product catalog while respecting this complex pricing logic.”

Martin Gauriau

Digital Project Manager
at Sphere

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“DJUST was the obvious choice for us as a modern, agile, and scalable solution.”

Dennys Larrieu

General Manager
at Jeff de Bruges

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“The DJUST platform finally allows us to offer our customers clear access to pricing, inventory, and product stock. A real step forward in our digital transformation.”

Laurent Audoubert

Subsidiary Director
PROLIANS

“The platform has a real wow factor when we present it to our franchisees and new partners.”

Rémi Lowagie

Supply Chain Director
at Franprix

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Case studies
The numbers
+40%

increase in sales team
productivity

Recent events

In-person

November 5, 2026

·

75 rue d'Amsterdam, 75008 Paris

AI Coffee · Move from theory to real-world impact in your B2B processes

Webinar

September 22, 2026

How to introduce AI into replenishment management

Webinar

July 9, 2026

Your sales team is strong. AI makes it unbeatable: live demo

Ready to transform
your B2B business?

Discover how DJUST can replace Shopify B2B
and drive your B2B e-commerce growth.

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