Jeff de Bruges modernizes and unifies its ordering system with DJUST x Clever Age

In a sector as dynamic as chocolate, where seasonality and precise inventory management are essential, Jeff de Bruges, an iconic industry leader, has decided to take a decisive step in its digital transformation. Faced with an aging extranet that complicated the ordering process for its stores, Jeff de Bruges chose DJUST to modernize and unify its B2B order management system.

Discover how DJUST will refine store replenishment at Jeff de Bruges by deploying an innovative ordering platform connected to its ERP, providing an agile, efficient, and omnichannel solution.

Challenges: Adaptability, availability, and operational efficiency

• Meeting the brand's growing needs
  • Adaptability: Jeff de Bruges retail outlets have varied and evolving needs regarding stock and orders. A flexible platform is required to respond to these fluctuations.
  • Availability: The chocolate sector, particularly during holidays and special events, requires a rapid response capacity to optimize stock analysis and availability. With a wide range of products, stores faced significant challenges in accurately determining their replenishment needs.
• Improving operational efficiency
  • Process automation: Reducing the time and resources spent on manual administrative tasks, allowing teams to focus on higher value-added activities.
  • Inventory management: Optimizing stock levels and maximizing product availability.

“We studied the operational difficulties encountered by the stores with the solution currently in place.”
_{Vincent Lemaire, Agency Director at Clever Age}

Solution: DJUST x Clever Age for optimized order management

To overcome these challenges, Jeff de Bruges opted for the DJUST solution and entrusted project management to Clever Age. This collaboration will transform the ordering extranet into a modern, high-performance platform connected to the ERP.

1. Simplifying order management
DJUST, in collaboration with Clever Age, is implementing a modern platform to streamline order management. The platform provides store managers with comprehensive technical sheets, including shelf layouts and product specifications, making it easier to place orders. Furthermore, it groups products that should be ordered together, simplifying the daily routine for store managers. The new solution eliminates manual calculations by providing data-driven insights, facilitating decision-making and improving inventory management.

2. Place orders from anywhere and delegate management with confidence
The solution will allow orders to be placed from any device (mobile, computer, tablet), streamlining the process for stores, especially during peak periods. It will also include an order validation process to secure and simplify management, as well as a pre-order feature to plan and place orders well in advance, ensuring precise and timely replenishment.‍

3. Comprehensive order tracking and incident management
The new solution will offer real-time order tracking, order receipt validation, and access to purchase history, simplifying incident management and increasing information availability for stores.

DJUST will significantly improve the user experience by integrating modern e-commerce features tailored for B2B. The platform, customized in collaboration with Clever Age, has been aligned with the design and functionality of the Jeff de Bruges brand. This customization will increase stock visibility in stores, making it easier to enter future replenishment orders.

“DJUST stood out to us as the obvious choice for a modern, agile, and scalable solution.”
_{Dennys Larrieu, General Manager of Jeff de Bruges}

“We are truly focused on an approach of scalability and flexibility for the solution”
_{Arnaud Rihiant, CEO and co-founder of DJUST}

Results: Increased productivity and expansion of the Jeff de Bruges store network

The DJUST solution will transform order management at Jeff de Bruges, increasing efficiency and reducing the risk of errors. Stores benefit from centralized information and streamlined recommendations, eliminating complex manual calculations. This optimization will increase product availability in stores, thereby boosting customer satisfaction and sales.

The ability to place orders from any device will simplify and secure the process, offering appreciated flexibility, especially during peak periods. Furthermore, order tracking and incident management will be more efficient thanks to real-time access to purchase history and incident reporting.

Ultimately, this digital transformation will improve the daily lives of in-store teams and make franchises more attractive, fostering revenue growth and opening up new opportunities, such as expansion into corporate accounts via a dedicated extranet.

Ambition: to become the benchmark for B2B order management in the chocolate sector.

Future projects: launching a mobile app to facilitate order placement and the onboarding of new stores, while adding new features to optimize the user experience, such as advanced sales analysis tools.

Jeff de Bruges aims to use AI to implement order recommendation logic, enabling stores to order the right quantity at the right time based on various criteria.

"We also involve the stores operationally during the implementation phase by showing them the product's progress very quickly and very regularly."
_{Vincent Lemaire, Agency Director at Clever Age}