Comparison pages
DJUST VS OroCommerce

DJUST vs. OroCommerce: Which B2B platform should you choose?

OroCommerce is a well-known benchmark in open-source B2B. However, for companies that want to launch quickly, without a monolithic architecture, without relying on a dedicated team of developers, and with full European compliance, DJUST is designed to go further, faster!

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DJUST, the e-commerce platform built for B2B

DJUST is a native SaaS B2B e-commerce platform designed for manufacturers, distributors, and wholesalers. Built API-first and headless from day one, it natively handles the complexities of inter-company commerce: catalogs with millions of SKUs, contract-based pricing, AI-driven automated quoting, approval workflows, and deep ERP integrations.

The result: deployments in 2 months, immediate adoption by business teams, and measurable growth from the very first quarter.

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The comparison

DJUST — Native SaaS, integrated AI, fast time-to-market

DJUST is a cloud-based, API-first, and headless SaaS platform. It integrates natively with your ERP, PIM, and CRM without heavy development. Business teams are autonomous from day one—with no permanent IT dependency. AI is integrated at the core of the platform to automate quotes, recommendations, and price management.

OroCommerce — Powerful open source, but with inherent complexity

OroCommerce was founded in 2012 by former Magento executives. The platform is open source (Symfony), B2B-first, and includes an integrated CRM (OroCRM) and marketplace capabilities. It is available both on-premise and in the cloud. While ambitious, the architecture remains monolithic—attempts at a headless approach are only partial. In practice, OroCommerce involves deployment timelines of 6 to 18 months, a heavy reliance on certified Symfony integrators, and a configuration process that users often find highly complex. In France, only one integrator is listed: Synolia.

Use cases

Launching a B2B platform quickly

With DJUST, the average deployment time is 2 months, including turnkey support. OroCommerce requires a project timeline of 6 to 18 months, a certified Symfony team, and a significant integration budget. The complexity of configuration is frequently cited as a major hurdle by OroCommerce users.

✅ DJUST: live in 2 months. OroCommerce: 6 to 18 months, requiring the support of a dedicated technical team.

Automating complex quotes with AI

DJUST includes an AI-driven automated quoting engine that handles the process from request to confirmed order. OroCommerce has a functional native quoting module, but it lacks AI automation. Despite a stated shift toward AI, its real-world production capabilities remain to be proven.

✅ DJUST: automated quote creation, AI integrated into the platform. OroCommerce: quoting module without AI, positioning currently in progress.

Operating in Europe with GDPR compliance

DJUST is a French company, with contracts and hosting subject to European law. OroCommerce is a Ukrainian company with contracts signed under US law. It does not have European contracts, and 50 of its 120 employees are based in Ukraine—a risk factor identified by European CIOs and public sector buyers.

✅ DJUST: French company, native EU compliance. OroCommerce: Ukrainian company, contracts under US law, no European contractual offering.

FONCTIONNALITÉS	DJUST	OROCOMMERCE
Natif B2B	✅ Conçu B2B dès le départ	✅ B2B natif, aussi B2C & CRM
Architecture	✅ SaaS cloud, API-first, headless natif	⚠️ Monolithique, pas vraiment headless
Déploiement	✅ Dès 2 mois	⚠️ 6 à 18 mois selon projet
Prise en main / UX	✅ Interface intuitive, adoption rapide	❌ UI faible, configuration complexe
Tarification complexe	✅ Prix client, contrat, volume	✅ Grilles tarifaires multi-niveaux
Devis automatique (IA)	✅ Intégré nativement avec IA	⚠️ Module devis natif, sans IA
Workflow d'approbation	✅ Multi-niveaux natif	✅ Moteur de workflows avancé
Taille catalogue	✅ Millions de références	⚠️ Limité sur les très grands volumes
Intégration ERP / PIM	✅ Natif (SAP, Dynamics...)	⚠️ Via partenaires / développement
Multi-pays / entités	✅ Natif, une seule interface	✅ Multi-org et multi-site natif
IA & Automatisation	✅ Native et B2B-specific	⚠️ Positionnement IA en cours
Présence Europe / RGPD	✅ Société française, conformité EU	⚠️ Société ukrainienne, contrats US
Écosystème intégrateurs	⚠️ Réseau partenaires ciblé B2B	⚠️ Un seul intégrateur en France (Synolia)
Coût total (TCO)	✅ Transparent, sans surcoûts dev	❌ Élevé : licence + dev + infra
Open source / flexibilité	⚠️ API-first, personnalisable	✅ Open source, 100% personnalisable
CRM intégré	⚠️ Via connecteurs (Salesforce, HubSpot)	✅ OroCRM intégré nativement

Case studies

VirtualExpo

VirtualExpo modernizes its digital experience with DJUST, without replatforming

Discover how VirtualExpo integrated a Mirakl marketplace into its existing ecosystem without replatforming, thanks to DJUST's headless approach. A strategic transition to evolve its legacy B2B model toward e-commerce.

Socoda

Henri Danzin, Marketing & Digital Director

From decentralization to digital centralization: How Socoda modernized its B2B network

With over 200 independent distributors, the company modernized its processes by adopting a centralized digital platform, thereby improving efficiency and customer satisfaction in B2B distribution.

SPHERE Distribution

Martin Gauriau, Digital Project Manager

Simplify and automate B2B e-commerce with DJUST

With DJUST, the SPHERE group has digitized its B2B sales using a flexible, automated e-commerce platform. The result: time savings, an improved customer experience, and rapid deployment.

Majorian

Stéphane Decré, Chief Technical Officer

Majorian is reinventing B2B purchasing in the hospitality and catering industry with cadhi

Majorian offers a suite of 4 innovative solutions designed to help hoteliers and restaurateurs achieve greater efficiency and sustainability.

Jeff de Bruges

Dennys Larrieu, General Manager

Jeff de Bruges modernizes and unifies its ordering system with DJUST x Clever Age

In a sector as dynamic as confectionery, where seasonality and precise inventory management are essential, Jeff de Bruges, an iconic industry leader, has decided to take a decisive step in its digital transformation.

Franprix

Rémi Lowagie, Head of Supply Chain

Comment augmenter la disponibilité en rayon et réduire les ruptures de stock grâce à un outil de commande performant ?

Avec son réseau de plus de 1200 magasins implantés majoritairement en Ile de France, dans le bassin Lyonnais et méditerranéen, franprix a lancé une transformation majeure de l’acte de commande en magasin. Cette initiative vise à optimiser la disponibilité en rayon et à enrichir l’offre en magasin.

Foodia

Juan Vicuña, CEO

Foodia is building a sustainable B2B portal for the future of food commerce

A global B2B portal for the food industry, aiming to become a leader in sustainable food trade. They faced challenges such as complex purchasing cycles, large-scale orders, and traditional methods.

Lesaffre

Pierre Sinturet, Director of E-commerce and Digital Marketing

How Lesaffre harmonized and digitized its international B2B sales process with DJUST

Lesaffre is a global leader in fermentation and biotechnology. The group provides essential solutions for baking, nutrition, health, and numerous industrial sectors. With a strong international presence and a deep-rooted culture of innovation, Lesaffre is now accelerating its digital transformation to modernize its B2B journeys and harmonize its practices across the entire group.

Farbos

Laurent Audoubert, Branch Director, PROLIANS

Digitalizing Farbos with a B2B e-commerce platform connected to its ERP

Case study on Farbos' digitalization: B2B e-commerce, ERP integration, and sales process optimization.

Eiffage

Julien Blazy, Methods and Purchasing Performance Director

Eiffage is revolutionizing construction procurement with BlueOn

Eiffage, a leader in construction and concessions in France and Europe, has embarked on an ambitious decarbonization journey with the creation of BlueOn, an innovative marketplace designed to set a new standard in the procurement process.

Duo Mobilier

Hugo Béranger, Manager

How did Duo Mobilier launch a high-performing e-commerce business while highlighting bespoke design and artisanal expertise?

Combining artisanal expertise with custom e-commerce to provide a seamless, personalized customer experience for both individuals and professionals.

Dester

Remi Béranger, VP Global Supply Chain

From manual to automated. How deSter drove new growth through B2B commerce.

A leader in sustainable food packaging needed a modern approach to drive growth and efficiency. The DJUST B2B commerce platform revolutionized their order management and administrative processes, enabling greater agility and improved performance.

C10

Benoit Pichat, CIO

From custom to SaaS: C10 modernizes its beverage distribution platform with DJUST

Discover how C10 is looking to redefine its B2B ordering experience with DJUST by transforming C10 Commande into a modern, high-performance platform tailored to the evolving needs of its members.

Adore Me

Romain Liot, Co-Founder & COO

Adore Me: Launching a wholesale growth strategy with DJUST

Adore Me, a subsidiary of Victoria’s Secret and an American brand known for its inclusive and sustainable lingerie and its initial D2C retail strategy, has chosen DJUST to accelerate its international development in 2024-2025 by focusing on wholesale. The collaboration with DJUST will allow Adore Me to unify and digitize its sales channels, including department stores, distributors, SMBs, and marketplaces.‍ Discover how DJUST plans to help transform Adore Me into a major player in international wholesale by providing a modern, high-performance, and innovative platform that redefines the distribution experience in the lingerie sector.

ABC Collectivités

Pierre Raveneau, CEO

Boost B2B growth with DJUST, a modern, high-performance e-commerce platform

Discover how ABC Équipements Collectivités modernized its B2B e-commerce with DJUST: performance, SEO improvements, ERP connectivity, quotes, and scalable multi-store configuration.