Comparison pages
DJUST vs. Shopify B2B

DJUST vs. Shopify B2B: Which B2B platform should you choose?

Shopify B2B is an attractive option for brands that sell B2C. But for complex B2B companies—with large catalogs, contract pricing, approval workflows, and more—DJUST is built to go further, faster.

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DJUST, the e-commerce platform built for B2B

DJUST is a native B2B e-commerce platform designed to meet the real-world requirements of industrial companies, distributors, and wholesalers. Unlike consumer-facing solutions adapted for B2B, DJUST was architected from day one to handle the complexity of inter-company commerce: catalogs with millions of SKUs, contract pricing, approval workflows, and deep ERP integrations. The result: deployments in 2 months, high adoption rates, and measurable growth from the very first months.

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The comparison

DJUST — Built for B2B complexity

DJUST starts with a simple observation: B2B is not just B2C with a login. Inter-company business relationships involve negotiated price structures, multi-level purchasing workflows, customer-specific catalogs, and deep integrations with existing systems (ERP, PIM, CRM). Our philosophy: build a platform that adapts to your business reality—not the other way around. Every feature in DJUST was designed with B2B e-commerce teams, for real B2B use cases.

Shopify B2B — Built for B2C agility, extended to B2B

As a leader in consumer commerce, Shopify has offered B2B features since 2022. While the tool is intuitive, it remains limited for pure B2B: technical ceilings (500 lines per order, product update limits), a payment commission model that is ill-suited for B2B, and a roadmap dictated by 2.5 million B2C merchants.

Use cases

Managing a catalog of 500,000+ SKUs with customer-specific pricing

Your catalog is constantly evolving, every customer has their own pricing terms, and your sales reps need access to the right prices in real time. With DJUST, this complexity is native. With Shopify B2B, every additional pricing rule requires manual configuration or a third-party app.

✅ DJUST natively handles massive catalogs and contract pricing. Shopify: limited price lists and 500 lines per order.

Automating the quote process and shortening the sales cycle

Your customers configure complex orders and request quotes. Your sales reps spend hours entering them manually into your ERP. DJUST automates this workflow from end to end using AI—from quote request to order—with a 2-month deployment.

✅ DJUST offers an integrated automated quoting module. Shopify does not have this feature natively.

Deploying a B2B e-commerce strategy across multiple countries

You operate in multiple countries with different currencies, languages, and catalogs. DJUST natively manages multi-entity and multi-market operations from a single interface. With Shopify, each market often requires a separate store, which multiplies costs and management complexity.

✅ DJUST centralizes multi-country management. Shopify requires separate stores and multiple Plus subscriptions.

FONCTIONNALITÉS	DJUST	SHOPIFY B2B
Workflow d'approbation	✅ Multi-niveaux natif	❌ Non disponible
Intégration ERP / PIM	✅ Natif (SAP, Dynamics...)	⚠️ Via middleware ou app tierce
Multi-pays / entités	✅ Natif, une seule interface	⚠️ Un store par marché
IA & Automatisation	✅ Native et B2B-specific	⚠️ Généraliste, apps tierces
Déploiement	✅ Dès 2 mois	⚠️ Variable selon intégrations
Modèle de revenus	✅ Centré sur la valeur produit	⚠️ 60% du CA issu des paiements
Modèle DTC + B2B	❌ Centré B2B uniquement	✅ Un seul store pour DTC et B2B
CMS & contenu	✅ Pages B2B natives	✅ CMS mature et complet
Écosystème d'apps	⚠️ Connecteurs ciblés B2B	✅ +8 000 apps disponibles
Prise en main	⚠️ Accompagnement requis	✅ Intuitive, rapide à démarrer

Case studies

VirtualExpo

VirtualExpo modernizes its digital experience with DJUST, without replatforming

Discover how VirtualExpo integrated a Mirakl marketplace into its existing ecosystem without replatforming, thanks to DJUST's headless approach. A strategic transition to evolve its legacy B2B model toward e-commerce.

Socoda

Henri Danzin, Marketing & Digital Director

From decentralization to digital centralization: How Socoda modernized its B2B network

With over 200 independent distributors, the company modernized its processes by adopting a centralized digital platform, thereby improving efficiency and customer satisfaction in B2B distribution.

SPHERE Distribution

Martin Gauriau, Digital Project Manager

Simplify and automate B2B e-commerce with DJUST

With DJUST, the SPHERE group has digitized its B2B sales using a flexible, automated e-commerce platform. The result: time savings, an improved customer experience, and rapid deployment.

Majorian

Stéphane Decré, Chief Technical Officer

Majorian is reinventing B2B purchasing in the hospitality and catering industry with cadhi

Majorian offers a suite of 4 innovative solutions designed to help hoteliers and restaurateurs achieve greater efficiency and sustainability.

Jeff de Bruges

Dennys Larrieu, General Manager

Jeff de Bruges modernizes and unifies its ordering system with DJUST x Clever Age

In a sector as dynamic as confectionery, where seasonality and precise inventory management are essential, Jeff de Bruges, an iconic industry leader, has decided to take a decisive step in its digital transformation.

Franprix

Rémi Lowagie, Head of Supply Chain

Comment augmenter la disponibilité en rayon et réduire les ruptures de stock grâce à un outil de commande performant ?

Avec son réseau de plus de 1200 magasins implantés majoritairement en Ile de France, dans le bassin Lyonnais et méditerranéen, franprix a lancé une transformation majeure de l’acte de commande en magasin. Cette initiative vise à optimiser la disponibilité en rayon et à enrichir l’offre en magasin.

Foodia

Juan Vicuña, CEO

Foodia is building a sustainable B2B portal for the future of food commerce

A global B2B portal for the food industry, aiming to become a leader in sustainable food trade. They faced challenges such as complex purchasing cycles, large-scale orders, and traditional methods.

Lesaffre

Pierre Sinturet, Director of E-commerce and Digital Marketing

How Lesaffre harmonized and digitized its international B2B sales process with DJUST

Lesaffre is a global leader in fermentation and biotechnology. The group provides essential solutions for baking, nutrition, health, and numerous industrial sectors. With a strong international presence and a deep-rooted culture of innovation, Lesaffre is now accelerating its digital transformation to modernize its B2B journeys and harmonize its practices across the entire group.

Farbos

Laurent Audoubert, Branch Director, PROLIANS

Digitalizing Farbos with a B2B e-commerce platform connected to its ERP

Case study on Farbos' digitalization: B2B e-commerce, ERP integration, and sales process optimization.

Eiffage

Julien Blazy, Methods and Purchasing Performance Director

Eiffage is revolutionizing construction procurement with BlueOn

Eiffage, a leader in construction and concessions in France and Europe, has embarked on an ambitious decarbonization journey with the creation of BlueOn, an innovative marketplace designed to set a new standard in the procurement process.

Duo Mobilier

Hugo Béranger, Manager

How did Duo Mobilier launch a high-performing e-commerce business while highlighting bespoke design and artisanal expertise?

Combining artisanal expertise with custom e-commerce to provide a seamless, personalized customer experience for both individuals and professionals.

Dester

Remi Béranger, VP Global Supply Chain

From manual to automated. How deSter drove new growth through B2B commerce.

A leader in sustainable food packaging needed a modern approach to drive growth and efficiency. The DJUST B2B commerce platform revolutionized their order management and administrative processes, enabling greater agility and improved performance.

C10

Benoit Pichat, CIO

From custom to SaaS: C10 modernizes its beverage distribution platform with DJUST

Discover how C10 is looking to redefine its B2B ordering experience with DJUST by transforming C10 Commande into a modern, high-performance platform tailored to the evolving needs of its members.

Adore Me

Romain Liot, Co-Founder & COO

Adore Me: Launching a wholesale growth strategy with DJUST

Adore Me, a subsidiary of Victoria’s Secret and an American brand known for its inclusive and sustainable lingerie and its initial D2C retail strategy, has chosen DJUST to accelerate its international development in 2024-2025 by focusing on wholesale. The collaboration with DJUST will allow Adore Me to unify and digitize its sales channels, including department stores, distributors, SMBs, and marketplaces.‍ Discover how DJUST plans to help transform Adore Me into a major player in international wholesale by providing a modern, high-performance, and innovative platform that redefines the distribution experience in the lingerie sector.

ABC Collectivités

Pierre Raveneau, CEO

Boost B2B growth with DJUST, a modern, high-performance e-commerce platform

Discover how ABC Équipements Collectivités modernized its B2B e-commerce with DJUST: performance, SEO improvements, ERP connectivity, quotes, and scalable multi-store configuration.